Guidelines for Mobile Web Development

There are a lot of different approaches and guidelines for mobile web development. Over our years of experience building mobile-friendly websites, we have a great deal of insight into how to create a responsive website that offers the optimum user experience.

We know that while there is plenty of scope for innovative and unique design concepts, there are also a number of general guidelines for mobile web development.

Here we run through the guidelines which should be followed and can aid your mobile development process.

Content Prioritization

All mobile devices have small screens which limits the viewing space, so prioritizing your content is crucial. You want to avoid cluttering up the interface where the most important content can get lost in a barrage of on-screen information. By prioritizing the most important content elements, you help visitors to focus on the content that attracted them to your website in the first place, thus increasing the likelihood of further engagement.

Font-Friendly Layouts

The usability of the interface and layout should not be vulnerable to font size changes forced on the site by the browser. Different browsers enforce different minimum font sizes on mobile devices, so it is important to build the website’s layout relative to the font size.

Icon Clickability

Icons and clickable options should be easy to click with a fingertip. Anything clickable needs to be big enough to be clicked on the first attempt, so you should achieve a good balance between this element and the need to keep the layout uncluttered. Also bear in mind that touchscreen devices cannot use a hover function for dropdown menus, so all hover options must be removed from a website for it to be mobile-friendly.

Minimize Fixed Elements

Some fixed elements are important to help with navigation and access to relevant content, but they must be kept small so as to limit the amount of viewing space they take up. Any unimportant fixed elements should probably be removed, though this can always be approached on a case-by-case basis.

Easy Scrolling and Navigation

Websites that scroll up and down as well as left and right are usually annoying to navigate on a mobile device, so pick one direction and stick to it. Up and down is the most common and thus the easiest for users to scroll through the content. Also, pay attention to how long each page is. If it takes longer than a second or so to scroll to the bottom, then consider adding a link that takes the user straight back to the top. Other content navigation options can be added to help users move to another page without having to scroll back up again.

Mobile Supported Links

Telephone and SMS links in a webpage help users call you or send a message with a single tap. The links must be formatted correctly, but once they are it is an excellent time-saving feature which will result in higher engagement with your users.

If you are interested in finding out more about how EX2 Outcoding can help with your mobile web development project, please contact us on +1 800 9747219 ext. 202 or info@outcoding.com. Alternatively, complete the form on our contact page here and a member of our team will be in contact with you.

Contact us for further information!

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Contact us for further information!

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